Uniting Passion for Cars and People at Our Annual Employee Appreciation Event
In the heart of Sonoma’s wine country, amidst the roar of engines and the rich history of automotive excellence, Price Family Dealerships celebrated our first annual Employee Appreciation Party at the renowned Velocity Invitational at Sonoma Raceway. This event was more than just a gathering – it was a testament to our core values, particularly our belief in being ‘Fueled by Good People, Doing the Right Thing, Together’.
Perched atop the Redwood Terrace, our team enjoyed a bird’s-eye view of the raceway, where history and horsepower intertwined. One highlight from the day was a special ceremony led by CEO Nick Price and founder Tom Price as they took the stage to honor the best employees in each department, a gesture that underlined our commitment to recognizing hard work and dedication.
At Turn 11, the heart of the raceway, we showcased some of the finest machines in our collection including the McLaren Speedtail, a Lamborghini Hurucan, and Aston Martin DBS. These icons of automotive engineering were more than just displays – they were symbols of our passion for excellence and the driving force behind our success!
CLICK HERE to see all the fun at the Turn 11 Photo Booth!
The event wasn’t just about appreciation – it was also about fun and camaraderie. Our team engaged in a lively Scavenger Hunt, exploring the track and uncovering hidden treasures, adding an element of adventure to the day. The picnic area was abuzz with laughter and stories, as employees enjoyed a spread of delicious food and drinks.
The resounding success of the event has made one thing clear – this will be an annual tradition, eagerly anticipated by the entire Price Family Dealerships team. The overwhelmingly positive feedback and the sheer joy of our employees have only fueled our excitement for next year’s gathering.
As we look back on a day filled with speed, appreciation, and camaraderie, we are reminded of what drives us – good people, doing the right thing, together. This event was not just a celebration of our team but a reaffirmation of our core values and our commitment to being a family in more than just name. Please enjoy some photos from the day below …
